![]() Mastercard is also collaborating with city leaders to provide access to essential financial tools and support to 1 million residents with access to digital resources. They have committed to investing $500 million to address the wealth and opportunity gap Black communities and businesses in the US face. Mastercard declared Juneteenth as the “Mastercard Day of Solidarity,” to honor a day of service, learning, and reflection. We are starting in cities across the country with on-the-ground efforts meant to drive out inequities and create the opportunities, connections and resources that will spark economic growth for the long term." - Ajay Banga, CEO at Mastercard. We have an obligation as corporate citizens to ensure the digital economy is enabled for all, an obligation to be part of the positive change Black communities so rightly need now. ![]() They have consistently ranked high on the list of companies recognizing Juneteenth and supporting black communities, employees, and customers. In 2022, they launched the Roundel Media Fund and pledged $25 million to support BIPOC brands to offset marketing costs by 2025. In 2021, Target and the Target Foundation announced an investment of $100 million through 2025 to help fuel economic prosperity in Black communities nationwide. Target is advancing racial equity through their program Racial Equity Action and Change (REACH) and has since pledged $2 billion to help back entrepreneurs and black-owned businesses succeed. Moving now to recognize it on an annual basis-as a day to celebrate, further educate ourselves or connect with our communities-is one more important action Target can take as a company to help the country live up to the ideal of moving forward in a new way.” – Brian Cornell, CEO at Target. “Juneteenth takes on additional significance in this moment. These organizations have gone beyond symbolic gestures and have engaged in meaningful community outreach initiatives and powerful social media movements to celebrate and recognize Juneteenth in their workplaces. 6 companies recognizing Juneteenth and supporting African American communities □ Did you know? Juneteenth has often been called "America's second Independence Day," and while the first federal legislation to recognize Juneteenth was introduced in 1996, it became an official federal holiday in 2021. Take inspiration from 6 companies celebrating Juneteenth to understand how organizations can promote diversity, equity, and inclusion, and foster a culture of acceptance and belonging. This Juneteenth, celebrate with a donation to any of these organizations in honor of the tireless work of civil rights advocates and activists before you.Juneteenth is a time to reflect on the legacy of slavery and celebrate the cultural contributions of the African American community. These organizations work to bring resources to Black families, children, and individuals that may be more accessible to others, as well as bridge the gap between things like education, legal help, and maternal health. To this day, there are so many issues that disproportionately impact Black families and individuals, and finding an organization to donate to on Juneteenth is a great way to help. It’s a huge moment in American history, and it’s also hugely indicative of the work that had to be, and continues to be, done in the name of freedom. ![]() Juneteenth became a federal holiday under President Biden, and the holiday is meant to commemorate June 19, 1865, when Union troops arrived in Texas to free 250,000 people months after the Civil War had ended and two years after President Lincoln had signed the Emancipation Proclamation, freeing enslaved people. There are so many ways to celebrate Juneteenth, but when it comes to honoring the now federally-recognized holiday and all the work abolitionists and activists have done to promote freedom and equality in America, nothing feels better than finding an organization to donate to on Juneteenth.
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